Sustainable Innovation & Entrepreneurship

  • English
  • Munich
  • On Campus
  • July 2024
  • 3 days
  • 3,290 €, Discounts available

The course Sustainable Innovation & Entrepreneurship addresses corporate innovation and entrepreneurship in response to evolving geopolitical, economic, environmental, technological, and societal realities, emphasizing the necessity for sustainable management approaches. The course aims to equip you with a deep understanding of increasingly multi-faceted global success factors and threats for corporate innovation strategies in an ever-changing environment.

The program focuses on two critical influencing success factors:

  • Integrating new disruptive technologies such as Artificial Intelligence, Machine Learning, Quantum Technology, and Robotics in daily business.
  • Develop innovation strategies based on sustainability concepts.

Both factors have shown their extensive potential to enhance the prospect of success of corporate innovation practices. Moreover, Sustainable Innovation & Entrepreneurship delves into the composition of effective entrepreneurial teams, focusing on talent identification and cultivating a working culture conducive to transforming promising ideas into business success. In a “Sustainable Innovation Project,” you will have the chance to work on a real innovation challenge. You will be supported by a professional innovation coach for several weeks and get feedback on your results from an expert jury.

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Why this program?

  • Slip into the role of an entrepreneur yourself, work in entrepreneurial teams and learn how to think and act like one.
  • Profit from a direct learning transfer and impact on your business practice by working on your own sustainable innovation challenge or on a real innovation project from third-party companies.
  • Benefit from experienced innovation coaches providing you with individual advice and get feedback from an expert jury.

After the course, you will

  • understand how new technologies can contribute to sustainable innovation and entrepreneurship to generate economic and social value,
  • understand the intimate connections between different business models and implementation strategies, whether as Entrepreneur or Intrapreneur,
  • be able to evaluate the chances and risks of business ideas in a global environment, taking into account all aspects including financials,
  • be capable to derive comprehensive, feasible, yet sustainable, future-oriented corporate innovation agendas based on critical influencing success factors like new disruptive technologies, new global ecological, political, social and economic upheavals,
  • qualify in composing high performing innovation teams and be equipped with appropriate tools and methods to lead entrepreneurial teams and solve conflicts in critical situations,
  • be able to use tools for entrepreneurial thinking to succeed even in a dynamic environment.

5 ECTS credits possible:
The certificate program is eligible as an elective for our Executive MBA students if you do both the module and the project work with coaching session.


  • Certificate: After successful completion of the final exam, participants will receive a certificate from the Technical University of Munich.
  • Academic Director: Prof. Dr. Nicola Breugst, TUM School of Management
  • Target Group: The program is designed for professionals from mid-sized to large corporations who wish to strengthen and improve their entrepreneurial activities with a sustainable management approach; and therefore need future-oriented evaluation frameworks to either improve their existing innovation strategies or develop new ones. Furthermore participants should be interested in diving deeper into thinking and acting like an entrepreneur.
  • Requirements for Entry: You should bring a minimum of three years of professional working experience, along with expertise in innovation management. Additionally, you should be willing to tackle a current challenge from your current work environment.
  • Location: Munich
  • Program Language: English
  • Credibility: 5 ECTS
  • Duration in weeks: 3 days
  • Format: On Site, Munich + Project Work
  • Dates: 24 July 2024 – 26 July 2024
  • Program fee: Seminar (on campus): 3,290€ Project work with personalized coaching extension (online): 500€ If you book the seminar and extension from the beginning, the whole program will cost you 3,490€.
  • Discounts: 10% discount for TUM Alumni

*Based on our experience, the German tax benefits help many of our participants to self-finance their education as these can be worth of up to 50% of tuition fees and program related travel costs. Please, consult your personal tax advisor for more details. For participants of our programs residing outside Germany this might be applicable, please check the situation with the local tax authorities in your country of residence.

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Our participation and cancellation policy can be found here.

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Franziska Sennebogen
Program Manager

+49 (89) 289 26761
Franziska Sennebogen

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