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Market, Law & Ethics

  • English
  • St. Gallen
  • On Campus
  • March every year
  • 3.200 €, Discounts available
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    This 5-day course is part of the Executive MBA in Business & IT, however, it can also be booked as an individual Certificate Program. The course consists of a mixture of theory and practice – Professors and researchers from TUM and our partners provide the academic knowledge, which is then enriched with practical insights from the industry side. In addition, group work, discussions and personal development components enhance the learning experience.

    The course is offered in the framework of the Executive MBA in Business & IT.

    Details

    • Certificate Market, Law & Ethics
    • Target group Executives in the digital age
    • Duration 5 Days
    • Tuition fee € 3.200 (standard)
      € 2.950 (EuroCIO or VOICE e.V. members and TUM alumni)
    • Language English
    • Dates March 01 – 05, 2021
    • Location University of St.Gallen (Switzerland)
    • Format On campus

    Content

    • Marketing, law and business ethics: Interrelation of the topics.
    • Dilemmas and ethical problems: Legal frameworks and ethical dilemmas when offering products or services in a market.
    • Stakeholders in Marketing: Bringing together different views, frameworks and ethical decisions.
    • The legal framework for markets with regard to ethical decision making.
    • Decision making in critical situations: Business ethics and sustainability.

    Application

     

     

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