- 5. March 2018
- 9. March 2018
Executive MBA Business & IT – Modul: Markets, Laws & Ethics
5. March 2018 - 9. March 2018
This module does not only cover the topics Marketing, Law and Ethics, but also shows how they are interrelated.
- Marketing, law and business ethics: Interrelation of the topics.
- Dilemmas and ethical problems: Legal frameworks and ethical dilemmas when offering products or services in a market.
- Stakeholders in Marketing: Bringing together different views, frameworks and ethical decisions.
- The legal framework for markets with regard to ethical decision making.
- Decision making in critical situations: Business ethics and sustainability.
The course is offered in the framework of the Executive MBA in Business & IT and a certificate program.